{"title":"FULL PRICE - Hvid","description":"","products":[{"product_id":"hvid-merino-wool-dora-blanket-swaddle-sand","title":"Merino Wool Dora Blanket\/Swaddle - Sand","description":"\u003cp\u003eDora is a beautiful rib knit texture blanket that provides extra warmth on cooler days. A perfect newborn blanket that is great for nap times and swaddling and for use throughout the day. These make a perfect gift also. \u003cbr\u003e\u003cbr\u003eAll Hvid products are made from pre-washed Woolmark certified, Oeko-Tex Italian merino wool which is guaranteed Mulesing free.\u2028\u2028\u003cbr\u003e\u003cbr\u003eApprox. Measurements: 70 x 95cm.\u2028\u2028\u003cbr\u003e\u003cbr\u003eMade from 100% Merino Wool.\u2028\u2028\u003cbr\u003e\u003cbr\u003eMade in Belgium.\u003c\/p\u003e","brand":"Hvid","offers":[{"title":"70x95cm","offer_id":42825688350969,"sku":"HVID-CTY-DORA-SAND","price":86.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/8879\/files\/mamaowl-hvid-MerinoWoolDoraBlanket_Swaddle-Sand-DORASANDlifestyle1.jpg?v=1775561191"},{"product_id":"hvid-merino-wool-freddie-blanket-swaddle-rose","title":"Merino Wool Freddie Blanket\/Swaddle - Rose","description":"\u003cp\u003eFreddie is a beautiful rib knit texture blanket, worked in a herringbone pattern, that provides extra warmth on cooler days. Beautiful edging detail that follows the zig zag design of the blanket. This is the heaviest weight of the Hvid Blankets that we stock. A perfect newborn blanket that is great for nap times and swaddling and for use throughout the day. These make a perfect gift also.\u2028 All Hvid products are made from pre-washed Woolmark certified, Oeko-Tex Italian merino wool which is guaranteed Mulesing free.\u2028\u2028\u003cbr\u003e\u003cbr\u003eApprox. Measurements: 70 x 95cm.\u2028\u2028\u003cbr\u003e\u003cbr\u003eMade from 100% Merino Wool.\u2028\u2028\u003cbr\u003e\u003cbr\u003eMade in Belgium.\u003c\/p\u003e","brand":"Hvid","offers":[{"title":"70x95cm","offer_id":42825688580345,"sku":"HVID-CTY-FREDDIE-ROSE","price":86.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/8879\/products\/mamaowl-hvid-FREDDIEROSE-detail3-5404027802329.jpg?v=1653666631"},{"product_id":"hvid-merino-wool-booties-sand","title":"Baby Merino Wool Booties - Sand","description":"\u003cp\u003eThese wool booties have become known for their great fit and they make a perfect newborn gift. A simple design with no seams to irritate your little one, laces to keep the booties in place and a great fit thanks to the heel shaping.\u2028The booties are perfect for all year round. Little babies can have very cold feet as it takes about 3 months for their blood circulation to adapt outside of the womb. So pop on some booties and keep your little ones feet warm and cosy.\u003cbr\u003e\u003cbr\u003eThese booties fit 0-9m but can fit up to 12m for a lot of babies. They measure 9.5cm long.\u2028 \u2028\u003cbr\u003e\u003cbr\u003eMade from 100% Merino Wool.\u2028\u2028\u003cbr\u003e\u003cbr\u003eMade in Belgium.\u003c\/p\u003e","brand":"Hvid","offers":[{"title":"0-9m","offer_id":42825689104633,"sku":"HVID-CTY-BOOTIES-SAND","price":34.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/8879\/products\/mamaowl-hvid-blanketFelixrose-bootiessand.jpg?v=1653662531"},{"product_id":"hvid-merino-wool-booties-otter","title":"Baby Merino Wool Booties - Otter","description":"\u003cp\u003eThese wool booties have become known for their great fit and they make a perfect newborn gift. A simple design with no seams to irritate your little one, laces to keep the booties in place and a great fit thanks to the heel shaping.\u2028The booties are perfect for all year round. Little babies can have very cold feet as it takes about 3 months for their blood circulation to adapt outside of the womb. So pop on some booties and keep your little ones feet warm and cosy. \u003cbr\u003e\u003cbr\u003eThese booties fit 0-9m but can fit up to 12m for a lot of babies. They measure 9.5cm long.\u2028 \u2028\u003cbr\u003e\u003cbr\u003eMade from 100% Merino Wool.\u2028\u2028\u003cbr\u003e\u003cbr\u003eMade in Belgium.\u003c\/p\u003e","brand":"Hvid","offers":[{"title":"0-9m","offer_id":42825689137401,"sku":"HVID-CTY-BOOTIES-OTTER","price":33.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/8879\/products\/mamaowl-hvid-bootiesotter-front.jpg?v=1653662614"},{"product_id":"hvid-merino-wool-coccoon-sand","title":"Merino Wool Cocoon - Sand","description":"\u003cp\u003eThe Hvid Cocoon has become an iconic piece. A sweet little baby swaddle\/sleeping bag to keep baby cosy and warm. Perfect for holding your baby close to you when you go for a walk, or for use in the stroller. This is a versatile piece that can be used in a few ways and is adjustable from newborn to 8 months.\u2028The Cocoon can be worn with he cap over the head, or off the head in warmer weather and babies arm can be inside or outside the body of the cocoon. The knot at the bottom can be undone and re-tied to fit the length of your baby. Keep it at a position so that your baby does not slide down. As your little one grows, move the knot lower down to accommodate their height.\u2028 \u2028\u003cbr\u003e\u003cbr\u003eMade from 100% Merino Wool.\u2028\u2028\u003cbr\u003e\u003cbr\u003eMade in Belgium.\u003c\/p\u003e","brand":"Hvid","offers":[{"title":"0-8m","offer_id":42825689301241,"sku":"HVID-CTY-COCCOON-SAND","price":69.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/8879\/files\/mamaowl-hvid-COCOONSANDLIFESTYLE2.jpg?v=1738683679"},{"product_id":"hvid-merino-wool-coccoon-terracotta","title":"Merino Wool Cocoon - Terracotta","description":"\u003cp\u003eThe Hvid Cocoon has become an iconic piece. A sweet little baby swaddle\/sleeping bag to keep baby cosy and warm. Perfect for holding your baby close to you when you go for a walk, or for use in the stroller. This is a versatile piece that can be used in a few ways and is adjustable from newborn to 8 months.\u2028The Cocoon can be worn with he cap over the head, or off the head in warmer weather and babies arm can be inside or outside the body of the cocoon. The knot at the bottom can be undone and re-tied to fit the length of your baby. Keep it at a position so that your baby does not slide down. As your little one grows, move the knot lower down to accommodate their height.\u2028 \u2028\u003cbr\u003e\u003cbr\u003eMade from 100% Merino Wool.\u2028\u2028\u003cbr\u003e\u003cbr\u003eMade in Belgium.\u003c\/p\u003e","brand":"Hvid","offers":[{"title":"0-8m","offer_id":42825689399545,"sku":"HVID-CTY-COCCOON-TERRACOTTA","price":69.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/8879\/products\/mamaowl-hvid-cocoonterracotta-bonnetnewbornsand.-close-up.jpg?v=1653663339"},{"product_id":"hvid-merino-wool-titi-soother-holder-sand","title":"Merino Wool Titi Soother Holder - Sand","description":"\u003cp\u003eThe Titi soother holder is a great baby accessory. It is both a soother holder as well as a comforter. It is easy to attach to our soothers and simple to remove, with no metal parts.\u2028 Merino wool is antibacterial and is perfect for babies with sensitive skin.\u003cbr\u003e\u003cbr\u003eMeasures approx. 26cm long.\u2028\u2028Made from 100% Merino Wool.\u2028\u2028\u003cbr\u003e\u003cbr\u003eMade in Belgium.\u003c\/p\u003e","brand":"Hvid","offers":[{"title":"Default Title","offer_id":42825689628921,"sku":"HVID-CTY-TITI-SAND","price":22.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/8879\/products\/mamaowl-hvid-TITICOMFORTERSAND.jpg?v=1775561541"},{"product_id":"hvid-merino-wool-tokki-teddy-comforter-terracotta","title":"Merino Wool Tokki Teddy Comforter - Terracotta","description":"\u003cp\u003eThe Tokki Teddy comforter is a great baby accessory. Supersoft and comfortable to play with. Features a friendly stuffed bear face with a knot at the bottom, making each end easy to grasp and play with. This 100% natural baby toy is entirely made from Merino Wool.\u2028Merino wool is antibacterial and is perfect for babies with sensitive skin. This item makes a perfect newborn gift and is available in a range of colours.\u2028\u2028\u003cbr\u003e\u003cbr\u003eMeasures approx. 35cm tall, 28cm wide.\u003cbr\u003e\u003cbr\u003e\u2028\u2028Made from 100% Merino Wool outer, filled with 100% Merino Wool.\u2028\u2028\u003cbr\u003e\u003cbr\u003eMade in Belgium.\u003c\/p\u003e","brand":"Hvid","offers":[{"title":"Default Title","offer_id":42825689694457,"sku":"HVID-CTY-TOKKI-TERRACOTTA","price":36.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/8879\/products\/mamaowl-hvid-TEDDYTOKKITERRACOTTA-front.jpg?v=1653663644"},{"product_id":"hvid-merino-wool-tokki-teddy-comforter-sand","title":"Merino Wool Tokki Teddy Comforter - Sand","description":"\u003cp\u003eThe Tokki Teddy comforter is a great baby accessory. Supersoft and comfortable to play with. Features a friendly stuffed bear face with a knot at the bottom, making each end easy to grasp and play with. This 100% natural baby toy is entirely made from Merino Wool. \u2028Merino wool is antibacterial and is perfect for babies with sensitive skin. This item makes a perfect newborn gift and is available in a range of colours.\u2028\u2028\u003cbr\u003e\u003cbr\u003eMeasures approx. 35cm tall, 28cm wide.\u2028\u2028\u003cbr\u003e\u003cbr\u003eMade from 100% Merino Wool outer, filled with 100% Merino Wool.\u2028\u2028\u003cbr\u003e\u003cbr\u003eMade in Belgium.\u003c\/p\u003e","brand":"Hvid","offers":[{"title":"Default Title","offer_id":42825690022137,"sku":"HVID-CTY-TOKKI-SAND","price":36.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/8879\/files\/mamaowl-hvid-MerinoWoolTokkiTeddyComforter-Sand-Teddytokkisand4a.jpg?v=1762278952"},{"product_id":"hvid-merino-wool-tokki-teddy-comforter-mocha","title":"Merino Wool Tokki Teddy Comforter - Mocha","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Tokki Teddy comforter is a great baby accessory. Supersoft and comfortable to play with. Features a friendly stuffed bear face with a knot at the bottom, making each end easy to grasp and play with. This 100% natural baby toy is entirely made from Merino Wool. \u2028Merino wool is antibacterial and is perfect for babies with sensitive skin. This item makes a perfect newborn gift and is available in a range of colours.\u2028\u2028\u003cbr\u003e\u003cbr\u003eMeasures approx. 35cm tall, 28cm wide.\u2028\u2028\u003cbr\u003e\u003cbr\u003eMade from 100% Merino Wool outer, filled with 100% Merino Wool.\u003cbr\u003e\u003cbr\u003eMade in Belgium.\u003c\/p\u003e","brand":"Hvid","offers":[{"title":"Default Title","offer_id":55657626698112,"sku":"HVID-CTY-TOKKI-MOCHA","price":36.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/8879\/files\/mamaowl-hvid-MerinoWoolTokkiTeddyComforter-Mocha-TEDDYTOKKIMOCHA1-5404027808147.jpg?v=1759161213"},{"product_id":"merino-wool-cocoon-mocha","title":"Merino Wool Cocoon - Mocha","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Hvid Cocoon has become an iconic piece. A sweet little baby swaddle\/sleeping bag to keep baby cosy and warm. Perfect for holding your baby close to you when you go for a walk, or for use in the stroller. This is a versatile piece that can be used in a few ways and is adjustable from newborn to 8 months.\u2028The Cocoon can be worn with he cap over the head, or off the head in warmer weather and babies arm can be inside or outside the body of the cocoon. The knot at the bottom can be undone and re-tied to fit the length of your baby. Keep it at a position so that your baby does not slide down. As your little one grows, move the knot lower down to accommodate their height.\u2028 \u2028\u003cbr\u003e\u003cbr\u003eMade from 100% Merino Wool.\u2028\u2028\u003cbr\u003e\u003cbr\u003eMade in Belgium.\u003c\/p\u003e","brand":"Hvid","offers":[{"title":"0-8m","offer_id":55657626730880,"sku":"HVID-SS23-COCCOON-MOCHA","price":69.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/8879\/files\/mamaowl-hvid-COCOONCHOCOLATE7__EAN5404027801919.jpg?v=1738683791"},{"product_id":"hvid-merino-wool-tokki-teddy-comforter-light-yellow","title":"Merino Wool Tokki Teddy Comforter - Light Yellow","description":"\u003cp\u003eThe Tokki Teddy comforter is a great baby accessory. Super soft and comfortable to play with. Features a friendly stuffed bear face with a knot at the bottom, making each end easy to grasp and play with. This 100% natural baby toy is entirely made from Merino Wool.\u2028Merino wool is antibacterial and is perfect for babies with sensitive skin. This item makes a perfect newborn gift and is available in a range of colours.\u2028\u2028\u003cbr\u003e\u003cbr\u003eMeasures approx. 35cm tall, 28cm wide.\u2028\u2028\u003cbr\u003e\u003cbr\u003eMade from 100% Merino Wool outer, filled with 100% Merino Wool.\u2028\u2028\u003cbr\u003e\u003cbr\u003eMade in Belgium.\u003c\/p\u003e","brand":"Hvid","offers":[{"title":"Default Title","offer_id":56299755962752,"sku":"HVID-TOKKI-LIGHT-YELLOW","price":36.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/8879\/files\/mamaowl-hvid-MerinoWoolTokkiTeddyComforter-LightYellow-TEDDYTOKKILIGHTYELLOW6_5404027804637_7ebc51ed-f15d-4aa3-969d-51e90812c78c.jpg?v=1754915722"},{"product_id":"hvid-baby-kids-merino-wool-eddy-balaclava-terracotta","title":"Baby \u0026 Kids Merino Wool Eddy Balaclava - Terracotta","description":"\u003cp\u003eThe Eddy Balaclava is a highly functional accessory. Small enough to carry in your pocket but warm enough to keep you from feeling the chills. Balaclavas are incredibly versatile and can be worn in multiple ways either as a hooded scarf when pulled down off the head, or as a full head and neck covering balaclava for all round protection from the winds These wool balaclavas are lightweight and naturally wick moisture away from the body as well as being quick drying. \u2028\u003cbr\u003e\nThey are a perfect accessory for little ones who otherwise manage to pull off a hat. They fit well under and overall and hooded outerwear and provide maximum insulation. On the coldest of days you can also wear another hat on top.\u2028Seamless construction for extra comfort.\u2028\u003cbr\u003e\nThese come in two sizes, 1-3y and 3-5y.\u003c\/p\u003e\n\n\u003cp\u003eMade from 100% Merino Wool.\u003c\/p\u003e\n\n\u003cp\u003eMade in Belgium.\u003c\/p\u003e","brand":"Hvid","offers":[{"title":"1-3y","offer_id":56598707863936,"sku":"HVID-EDDY-BALACLAVA-TERRACOTTA-1-3y","price":39.0,"currency_code":"GBP","in_stock":false},{"title":"3-5y","offer_id":56598707896704,"sku":"HVID-EDDY-BALACLAVA-TERRACOTTA-3-5y","price":39.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/8879\/files\/MamaOwl_Hvid_Baby_KidsMerinoWoolEddyBalaclava-Terracotta_4.jpg?v=1758812159"},{"product_id":"hvid-baby-merino-wool-isidor-pixie-bonnet-light-yellow","title":"Baby Merino Wool Isidor Pixie Bonnet - Light Yellow","description":"\u003cp\u003eA seamlessly knitted bonnet with a cute little peak that emerges when worn. This bonnet offers ultimate comfort and warmth for your child and is perfect for both indoor and outdoor use.\u003c\/p\u003e \n\n\u003cp\u003eMade from 100% Merino Wool.\u003c\/p\u003e\n\n\u003cp\u003eMade in Belgium.\u003c\/p\u003e","brand":"Hvid","offers":[{"title":"1-3m","offer_id":56598708126080,"sku":"HVID-ISIDOR-LIGHT-YELLOW-1-3m","price":33.0,"currency_code":"GBP","in_stock":true},{"title":"4-12m","offer_id":56598708158848,"sku":"HVID-ISIDOR-LIGHT-YELLOW-4-12m","price":33.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/8879\/files\/MamaOwl_Hvid_Baby_KidsMerinoWoolIngaCardigan-Powder_3_0276e2b0-ccd0-421e-93eb-57c1970b26f2.jpg?v=1758873645"},{"product_id":"hvid-baby-kids-merino-wool-inga-cardigan-powder","title":"Baby Merino Wool Inga Cardigan - Powder","description":"\u003cp\u003eThis seamless cardigan is knitted in one piece, offering exceptional comfort and a sensory friendly experience for babies. The wide, elastic neckline features a subtle elastic thread knitted into the collar for added stretch and ease. Made with a fisherman’s rib, this cardigan is incredibly soft and finished with charming wooden buttons.\u003c\/p\u003e \n\n\u003cp\u003eMade from 100% Merino Wool.\u003c\/p\u003e\n\n\u003cp\u003eMade in Belgium.\u003c\/p\u003e","brand":"Hvid","offers":[{"title":"0-3m","offer_id":56598708945280,"sku":"HVID-INGA-POWDER-0-3m","price":68.0,"currency_code":"GBP","in_stock":false},{"title":"3-6m","offer_id":56598708978048,"sku":"HVID-INGA-POWDER-3-6m","price":68.0,"currency_code":"GBP","in_stock":false},{"title":"6-9m","offer_id":56598709010816,"sku":"HVID-INGA-POWDER-6-9m","price":68.0,"currency_code":"GBP","in_stock":true},{"title":"9-12m","offer_id":56598709043584,"sku":"HVID-INGA-POWDER-9-12m","price":68.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/8879\/files\/MamaOwl_Hvid_Baby_KidsMerinoWoolIngaCardigan-Powder_1.jpg?v=1758873599"},{"product_id":"hvid-baby-kids-merino-wool-inga-cardigan-sand","title":"Baby Merino Wool Inga Cardigan - Sand","description":"\u003cp\u003eThis seamless cardigan is knitted in one piece, offering exceptional comfort and a sensory friendly experience for babies. The wide, elastic neckline features a subtle elastic thread knitted into the collar for added stretch and ease. Made with a fisherman’s rib, this cardigan is incredibly soft and finished with charming wooden buttons.\u003c\/p\u003e \n\n\u003cp\u003eMade from 100% Merino Wool.\u003c\/p\u003e\n\n\u003cp\u003eMade in Belgium.\u003c\/p\u003e","brand":"Hvid","offers":[{"title":"0-3m","offer_id":56598710649216,"sku":"HVID-INGA-SAND-0-3m","price":68.0,"currency_code":"GBP","in_stock":false},{"title":"3-6m","offer_id":56598710681984,"sku":"HVID-INGA-SAND-3-6m","price":68.0,"currency_code":"GBP","in_stock":false},{"title":"6-9m","offer_id":56598710714752,"sku":"HVID-INGA-SAND-6-9m","price":68.0,"currency_code":"GBP","in_stock":true},{"title":"9-12m","offer_id":56598710747520,"sku":"HVID-INGA-SAND-9-12m","price":68.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/8879\/files\/MamaOwl_Hvid_Baby_KidsMerinoWoolIngaCardigan-Sand_4.jpg?v=1758873407"},{"product_id":"hvid-baby-kids-merino-wool-harvey-vest-light-yellow","title":"Baby \u0026 Kids Merino Wool Harvey Vest - Light yellow","description":"\u003cp\u003eThis seamless vest is knitted in one piece, what makes it very comfortable for babies. Thanks to a unique neckline, changing a baby is much easier. The collar stretches wide and is elastic. A subtle elastic thread in the collar allowing the neck to stretch when passing the head and then snugs on perfectly. The fisherman’s rib makes it the softest vest. Combine it easily with a body to make a happy outfit.\u003c\/p\u003e \n\n\u003cp\u003eMade from 100% Merino Wool.\u003c\/p\u003e\n\n\u003cp\u003eMade in Belgium.\u003c\/p\u003e","brand":"Hvid","offers":[{"title":"6-12m","offer_id":56598710780288,"sku":"HVID-HARVEY-LIGHT-YELLOW-6-12m","price":52.0,"currency_code":"GBP","in_stock":true},{"title":"2y","offer_id":56598710813056,"sku":"HVID-HARVEY-LIGHT-YELLOW-2y","price":69.0,"currency_code":"GBP","in_stock":true},{"title":"4y","offer_id":56598710845824,"sku":"HVID-HARVEY-LIGHT-YELLOW-4y","price":69.0,"currency_code":"GBP","in_stock":true},{"title":"6y","offer_id":56598710878592,"sku":"HVID-HARVEY-LIGHT-YELLOW-6y","price":69.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/8879\/files\/MamaOwl_Hvid_Baby_KidsMerinoWoolHarveyVest-Lightyellow_1.jpg?v=1758873026"},{"product_id":"hvid-baby-kids-merino-wool-harvey-vest-lilac","title":"Baby \u0026 Kids Merino Wool Harvey Vest - Lilac","description":"\u003cp\u003eThis seamless vest is knitted in one piece, what makes it very comfortable for babies. Thanks to a unique neckline, changing a baby is much easier. The collar stretches wide and is elastic. A subtle elastic thread in the collar allowing the neck to stretch when passing the head and then snugs on perfectly. The fisherman’s rib makes it the softest vest. 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